INDUSTRY NEWS

IVO: anti-peep-proof display technology has been applied to nearly tens of thousands of pen panel car market has received strategic attention

"Science and Technology Board Daily" September 16 (reporter Guo Hui) news "At present, with the panel price decline, the supply and demand relationship is gradually repaired, the panel price decline is narrowed, and the industry is in the trough period." On September 16, Longteng Optoelectronics performance meeting, the company's deputy general manager, secretary of the board of directors CAI Zhicheng so judge the current display panel market. 

 

Affected by the cold demand for consumer electronics, compounded by the epidemic, geopolitical conflicts and other factors, Longteng Optoelectronics achieved revenue of 2.465 billion yuan in the first half of this year, down 17.37% year-on-year; Net profit returned to the mother was 241 million yuan, down 51.86% year-on-year. In addition, the company's net operating cash flow was 31.8943 million yuan, a decrease of 91.90%. 

 

"With the release of new products in the second half of the year, sports events, the industry's traditional peak season promotion and other aspects of the relationship between supply and demand will continue to repair, the industry will gradually return to rationality, enter a more balanced state and show a trend of recovery development." CAI Zhicheng said that Longteng Optoelectronics will uphold the competitive advantage of differentiation for a long time. 

 

It is understood that the differentiated advantages of Longteng Optoelectronics in advanced display technology mainly refer to the successfully developed dynamic privacy anti-peek, metal grid On-cell touch and other technologies, which in the past achieved the first market share in the global high-end business anti-peek pen panel market; At the same time, the company is also actively studying metal oxide, Mini-LED, thin metal mesh On-cell touch technology and other cutting-edge technologies as technical reserves. 

 

Among them, as one of the main technologies of Longteng Optoelectronics in the future, the current market introduction, user demand and market space are worthy of attention. According to the reporter of the "Science and Technology Board Daily", so far, among the mainstream pen manufacturers in the market, in addition to HP's flagship model products of more than 10,000 yuan, other brands are less likely to use "one-click anti-peek" as the core selling point of the display configuration. 

 

Zhong Dezhen, deputy general manager and core technical staff of Longteng Optoelectronics, answered questions from reporters of the "Science and Technology Board Daily" at the performance meeting, revealing that the company's dynamic privacy anti-peek display technology has been applied to nearly ten million pieces of the laptop panel. 

 

Regarding the market progress and results of related technology products, CAI Zhicheng further said at the performance meeting that the company's dynamic privacy anti-snooping products have the function of "wide and narrow perspective, one-click switch", which has been extended from the main application in laptop computers to a number of display application fields. The dynamic anti-snooping mobile phone panel has cooperated with internationally renowned mobile phone brands, and the products have been launched in overseas markets. Achieve commercial sales. 

 

CAI Zhicheng said that with the further promotion of applications such as vehicle four-way anti-peeping, anti-peeping products also have a wide range of application space in the vehicle display market. "The company's anti-peek products can effectively solve multi-screen display interaction interference and window reflection to improve driving safety." New applications and new scenarios such as superposition smart cockpit, smart medical treatment, smart home, and meta-universe will promote the explosive growth of differentiated products such as anti-spy." 

 

Last year, Longteng Optoelectronics announced that its Mini-LED technology products had been sent to customers. Today, on the progress of the Mini-LED project, CAI Zhicheng said that the company has successfully launched the best zoning dimming technology Mini-LED car display, laptop screen and other products, screen display quality and contrast have been improved, but also to achieve ultra-low power consumption, thin and light; In order to further optimize the cost, on the basis of the traditional Mini-LED architecture, new technical architectures will be further studied to improve the comprehensive competitiveness of products. 

 

"In the next 2-3 years, the dimming technology of Mini-LED on-board display has the opportunity to be widely used in high-end models of various automakers." Longteng Optoelectronics said today that in the vehicle display market, the company has formed a stable cooperative relationship with Panasonic, JVCK, Huayang, Desai and other system integrators, and the end customers include SAIC, GM, Honda, Geely, BYD, Great Wall and other automobile manufacturers. 

 

It is worth noting that in the first half of this year, Longteng photoelectric research and development expenses decreased by 9.38% compared with the same period last year. From a quarter-on-quarter point of view, this year's Q1 research and development expenses 45.83 million yuan, compared with last year's Q4 82.34 million yuan decreased significantly; Research and development expenses in the second quarter of this year were 44.43 million yuan, roughly continuing the scale of investment in the first quarter. 

 

Regarding the R&D investment planning in the second half of this year, Zhong Dezhen answered the reporter's question of the "Science and Technology Board Daily" and said that the company will continue to carry out differentiated technological innovation and the integration and upgrading of core technologies, and on the basis of continuous optimization of existing core technologies, focus on improving the features of products such as high resolution, frequency conversion, and partition anti-surveillance, and constantly strengthen technical reserves and product reserves. And further increase market share.